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The entertainment industry runs on profit, and the interests of artists and their creative integrity often take a back seat. Jackson Agency takes a different approach. Empowering artists and athletes sits at the core of the mission.
The industry we knew has changed, so we change with it. We still champion the passionate, the dedicated, and the brands the big rooms overlook, and we move differently to do it.
Private equity has become the new power in entertainment. TKO Holdings, Ari Emanuel's Endeavor, settled a class action brought by fighters seeking a share of the profits owed to them. Skydance partnered with RedBird Capital to merge with Paramount Global. Small businesses and small brands are part of what makes this country work, and it is impossible to ignore how much equity groups have reshaped the landscape for the rest of us.
We keep putting the needs of artists and athletes first and backing them with real resources. We focus on serious talent that prioritizes social justice and civil rights, and we do what we can to make sure their voices are heard, their talents nurtured, and their visions brought to life.
Corporate consolidation has changed entertainment, and Jackson Agency takes a firm stance against it. We are the little guy, the home of dreamers and doers. We cannot dismantle the system on our own, but we can keep doing what we do best: disrupt it.